Bajrangi Bhaijaan

Bajrangi Bhaijaan: Salman’s Eid treat for fans

 

Salman Khan and Eid have become synonymous. Salman's releases are scheduled to release around Eid as the auspicious festival is considered to be lucky for Salman. An Eid release featuring Sallu bhai is the stuff that Bollywood dreams are made of. The actor has amped up Eid celebrations with his blockbuster releases and ensures that his fans aren't disappointed by coming up with a film every year on Eid. The string of Eid releases started with Wanted, followed by Bodyguard, Dabangg, Ek Tha Tiger, Kick and now, Bajrangi Bhaijaan. Every film has been a blockbuster and catapulted Salman in the big league. The upcoming release, Bajrangi Bhaijaan is the most-awaited movie of the year. While the film's story seems intriguing enough, the fact that Salman will draw in the crowds cannot be discounted. 

Salman is all set for the release of Bajrangi Bhaijaan. However, this time around, the film will release a day before Eid, on July 17, 2015. Talking about releasing his films on Eid, Salman Khan reasons, "During the festive season, families get time to watch films together. A lot of my films have released on Eid and I am very happy that Bajrangi Bhaijaan will again be releasing on Eid this year." Besides Salman, Harshaali Malhotra, who plays the six- year- old , mute Pakistani kid who loses her way at the Indo-Pak border, is also a major draw of Bajrangi Bhaijaan. Harshaali’s absence is a marketing strategy to keep the curiosity around her character alive. Apart from this, the songs of the film are also garnering much attention. 

 

Eid has been one of those holidays that the trade is always excited about. During the holy month of Ramadan, Muslims abstain from all forms of entertainment. Due to this the rate of releases at the box-office trickles down. No big ticket releases attempt to release during this time. As a result, there is a lull at the box-office. Eid means celebrations and the industry wants to cash in on that. And when they get a Salman film releasing during that time, it is a bonus! Since the year, 2009, Salman has managed to pull in the crowds during Eid. Amar Butala, co-producer and COO of Salman Khan Films, says, “This time we are expecting to surpass the records set earlier with Kick.” 

 Even the director of the film is excited about releasing it on Eid. Kabir Khan, the director of Bajrangi Bhaijaan says, “Three years ago, I witnessed from close quarters, the hysteria that surrounds a Salman release on Eid. The Ek Tha Tiger release hysteria was a phenomenon that had to be seen to be believed. Over the past decade, watching a Salman film has almost become an integral part of Eid celebrations. And this year as we are approaching Eid, I can already feel that familiar sense of public euphoria building up. Can't wait for EID to bring on Bajrangi Bhaijaan." 

Below is a list of Salman Khans film's that released on Eid:
WantedRelease date: September 18, 2009Wanted was a Prabhu Dheva directorial. It established Salman’s connection with Eid and made him the most wanted actor of the industry. It zoomed into the Rs 100 crore club in no time and everyone went gaga over the star.

DabanggRelease date: September 10, 2010Dabangg was another film that his fans cherished on Eid. The actor set new records at the box-office with this film. Salman charmed everyone with his Chulbul Pandey act and made more than Rs 140 crore at the box-office. 

BodyguardRelease date: August 31, 2011Salman Khan and Kareena Kapoor's chemistry in Bodyguard was appreciated by everyone. The film was a treat for Salman fans. It was a huge box-office hit and made Rs 100 crore at the ticket windows.

Ek Tha TigerRelease date: August 15, 2012Salman Khan's Ek Tha Tiger earned around Rs 198 crore, barely missing the Rs 200 crore mark. However, this Kabir Khan directorial was loved by the fans.

KickRelease date: July 25, 2014Salman Khan and Jacqueline Fernandez's chemistry enthralled the audience. The film clocked in a total of Rs 225 crore. It minted Rs 336 crore worldwide.